Lynn Marketing Concepts has been in operation since June of 2010 when we started with our first concept for small business owners called Mommy Bags Marketing. While this “concept” is still being used by many small businesses whose target market is the Mom or Women’s group in the community, we have expanded on that idea and now offer Bridal Bags as well as College Bags to our clients. We like to focus on these 3 target markets for our “Bag” distribution program because they seem to be the most receptive to following up with our advertisers and then our advertisers in turn get more “bang for their buck” !
The Mommy Bags Marketing was a huge success for the Direct Selling Ladies and Guys that I know….this was an economical way to reach the “buyer” in the household and really get a positive response for little money and effort on their part. This left them to focus on other business building activities and to focus on retaining the customers they already had/have! We all know that it is much easier to retain a customer who is already buying from you , than to find new customers to start buying from you.
I will be giving lots of tips in this blog on how to focus more on your relationship building with others and not focus so much on the “sales” of your business to others. It is a proven fact that people buy from people they know and like, rather than from strangers and especially not from people they do not like!
So get out there and build those relationships with people and the clients/customers will follow, I promise! And the referrals will follow too! And who doesn’t love to get referrals in business, it is the ultimate compliment in my humble opinion……
See you all very soon,